Trendspotting : Chic Modernist

Winter & Holiday 2014 -2015 Trends : Chic Modernist as seen on

With its focus on clean lines and white space, the “chic modernist” trend stands in clear contrast to the “brushstrokes” trend. However, to keep them completely separated would mean missing out on loads of design possibilities, because these two trends play together so well.

The “chic modernist” trend is all about clean typography, geometric pattern, and bold blocks of color, with oodles of elegant florals and botanicals, beautiful calligraphic elements, and plenty of white space. The result is a look that’s fresh and light, with some serious minimalist tendencies.

Highlights of the Chic Modernist Trend

  • Classic patterns, as in the “brushstrokes” trend, but interpreted in a clean and classic way. Lots of triangles, diamonds, stripes, and dots.
  • Bold blocks of color used as backgrounds for clean, typographic designs.
  • Elegant, swashy calligraphy coupled with chic type – typefaces like Didot / Garamond / Caslon (serifs) and Sweet Sans / Helvetica / Headline Gothic (sans-serifs). Slab serif typefaces like Archer and Museo Slab for designs with a more mid-century influenced look.
  • Cards, invitations, and paper goods inspired by mid-century bus and plane tickets, invoices, and forms.
  • Badge and circular emblem / stamp elements. Clean line frames around text.
  • Watercolor and painterly florals.

Holiday Trends

  • Pine boughs, branches, berries, and other seasonal botanicals and florals – the same motifs as in the “brushstrokes” trend – but more stylized, with clean and light lines.
  • Minimalist, typographic designs.
  • Lots of black and white, with classic red and green elements. Gold glitter and metallic details.

Color Trends

  • A soft spectrum of colors, with mint greens, soft peaches and pinks, and frosty blues and teals at the head of the line.
  • Pure white.
  • Rich black and deep, indigo blue as a bold contrast to the soft and light colors.
  • Warm grays as a softer contrast to light colors.
  • Gold foil stamped calligraphy and type.

Images Shown Above

Row 1 : Anna Bond (left) and Ross Bruggink (right) – via

Row 2 : Matt Vergotis (top left) // Emma Dime (bottom left) – via // Also Known As (right) – via

Row 3 : Jennifer Wick – detail (left) // Perky Bros (top middle) – via // Yao Cheng (bottom middle) // Andrew Littmann (right) – via

Row 4 : Annie Clark (left) // 16 Floor (middle) // 31 Bits (top right) – via // Ashley Goldberg (bottom right)

images from their respective sources

Trendspotting : Brushstrokes

I’m super excited this week because I’ll be talking about the hot stationery trends that I’m seeing for the upcoming holiday and winter seasons. It’s a very exciting time to be a designer, and there’s so much gorgeous inspiration to be found that it’s hard for me to resist getting a little giddy when I think about everything that’s going on right now in stationery and graphic design.

Stay tuned for oodles of eye candy and visual inspiration over the next several days!

Winter & Holiday 2014 -2015 Trends : Brushstrokes as seen on

Brushstrokes are everywhere, and this eye-catching trend shows no sign of slowing down anytime soon. At one end of this movement, you’ll find beautiful, organic watercolors in a spectrum of colors that bleed seamlessly into each other. At the other, splashy, scribbly, smeary visuals that employ more opaque mediums like ink or gouache.

The “brushstrokes” trend is all about elements that have the look of being hand painted, hand drawn, hand … whatever and is part of an overall trend in graphics that look handmade. So, break out those brushes, brush pens, and water brushes and start playing!

Highlights of the Brushstrokes Trend

  • Classic patterns – polka dots, stripes, triangles, crosshatch, etc. – interpreted in a painterly way.
  • Watercolor backgrounds and bold floral patterns with lots of “color bleed”.
  • Lettering with a brushed, grunge, or hand drawn look. Textured type with a watercolor or ink stamped look. Foil stamped lettering printed on top of or mixed with bold, painterly patterns.

Holiday Trends

  • Pine boughs, branches, berries, and other seasonal botanicals and florals that look inky and wobbly. Alethea & Ruth’s Watercolor Pines photo card, shown above (bottom left), is a great example.
  • Hand drawn sunbursts and loopy, calligraphic flourishes.
  • Hand lettered seasonal words and sentiments in styles that range from light and whimsical to thick and splashy.

Color Trends

  • Soft pinks, teals, and mints make an appearance (more on these colors later), but this trend is all about visual impact, which calls for a generally bolder palette and saturated hues that range from hot pink to deep teal to kelly green, mustard yellow, fire engine red, and indigo blue.
  • Gobs of black and white. And …
  • Metallics, metallics, metallics. Gold is the superstar, but copper is making its presence known in a bigger way, and silver is always a lovely choice, especially for holiday designs with a cool, frosty look.

Images Shown Above

Row 1 : Emily Green (left) and Cocorrina (right)

Row 2 : Cocorrina (left) // Georgiana Paraschiv (top middle) // Eva Black (top right) // Ylva Skarp (bottom middle) // Howard Hodgkin for Designers Guild – via (bottom right)

Row 3 : Waldo Pressdetail (top left) // Lourdes Sanchez (top right) // Alethea & Ruth (bottom left) // Jessica Stevens (bottom middle) // Yao Cheng (bottom right)

images from their respective sources

Quick Picks : 9.25.14

DIY Meerkat Papercraft Kit | Paperwolf

DIY Meerkat Papercraft Kit (such cute little guys!) from Paperwolf

This Week’s Picks

♥ I really enjoyed this behind the scenes look at the Red Cap Cards card printing process.

♥ Beautiful, new keepsake boxes from Snow & Graham.

♥ Incredibly fun and clever beer packaging by Insite Design for Oast House Brewers.

♥ Very cool paper headdress designs by Benja Harney for Hermès Germany’s 2014 summer party.

♥ Wonderful, geometric baby shower invitations by Harper Gray Designs, inspired by Oh Joy’s fall collection for Target.

image from Paperwolf