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	<title>Comments on: Prepping for the Show : During the Show</title>
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	<link>http://papercrave.com/prepping-for-the-show-during-the-show/</link>
	<description>creating paper cravings since 2006</description>
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		<title>By: Prepping for the Show : Reprise</title>
		<link>http://papercrave.com/prepping-for-the-show-during-the-show/comment-page-1/#comment-9992</link>
		<dc:creator>Prepping for the Show : Reprise</dc:creator>
		<pubDate>Fri, 03 Apr 2009 14:52:14 +0000</pubDate>
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		<description>[...] Preview NSS Show Preparation Marketing The Booth During the Show After the Show If you&#8217;re attending the show this year as an exhibitor, please email your booth number to me at kristen AT papercrave DOT com. I&#8217;ll be putting together a list of booth listings and posting them closer to the event. [...]</description>
		<content:encoded><![CDATA[<p>[...] Preview NSS Show Preparation Marketing The Booth During the Show After the Show If you&#8217;re attending the show this year as an exhibitor, please email your booth number to me at kristen AT papercrave DOT com. I&#8217;ll be putting together a list of booth listings and posting them closer to the event. [...]</p>
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		<title>By: Kristin</title>
		<link>http://papercrave.com/prepping-for-the-show-during-the-show/comment-page-1/#comment-3761</link>
		<dc:creator>Kristin</dc:creator>
		<pubDate>Fri, 20 Jun 2008 11:55:39 +0000</pubDate>
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		<description>I&#039;ve worked for stationery stores my whole life, it seems, but never have I been to NSS.   Now that I&#039;m branching out on my own, it&#039;s great to hear what startup vendors experience.  The last few days have been great - thanks for all the tips and information!

I wish you the best! Good luck!</description>
		<content:encoded><![CDATA[<p>I&#8217;ve worked for stationery stores my whole life, it seems, but never have I been to NSS.   Now that I&#8217;m branching out on my own, it&#8217;s great to hear what startup vendors experience.  The last few days have been great &#8211; thanks for all the tips and information!</p>
<p>I wish you the best! Good luck!</p>
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		<title>By: Courtney</title>
		<link>http://papercrave.com/prepping-for-the-show-during-the-show/comment-page-1/#comment-3760</link>
		<dc:creator>Courtney</dc:creator>
		<pubDate>Fri, 20 Jun 2008 01:49:11 +0000</pubDate>
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		<description>Hi Sarah - I hope the show went well for you.  I just started a blog about strateg for small creative manufacturers.  I am going to link to your posts because I think they are pretty good!  I exhibited at NSS last year (this year too pregnant to go - doctor&#039;s orders) and think these are great posts!  

About the post cards, you are one hundred percent correct.  Marketing efforts for small start-ups are very interesting.  For example, I bought a list of 2000 stationery stores, mailed a compelling marketing brochure and received little response.  My husband who has his MBA in marketing says a 3% response rate is good... but for people on a limited budget... ow! that hurts... ;)  Good luck!</description>
		<content:encoded><![CDATA[<p>Hi Sarah &#8211; I hope the show went well for you.  I just started a blog about strateg for small creative manufacturers.  I am going to link to your posts because I think they are pretty good!  I exhibited at NSS last year (this year too pregnant to go &#8211; doctor&#8217;s orders) and think these are great posts!  </p>
<p>About the post cards, you are one hundred percent correct.  Marketing efforts for small start-ups are very interesting.  For example, I bought a list of 2000 stationery stores, mailed a compelling marketing brochure and received little response.  My husband who has his MBA in marketing says a 3% response rate is good&#8230; but for people on a limited budget&#8230; ow! that hurts&#8230; <img src='http://papercrave.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />   Good luck!</p>
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